Archive for January, 2010
Mighty Wallet
A wallet isn’t the first place we would have gone with material like this, but it’s still a unique idea….
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Honest Bros Website 2.0
Our new website a la the apple patent applications.
Torque Vodka
This video outlines mostly the production of our Christmas gift. Most of the work was done by hand and there was a lot of “testing” to reach the final product.
The overall concept was to brand a vodka around our “Concept Mechanic” title. We flipped the bottle and added a spring to make it reflect a [...]
Canal+ The Wardrobe
From what little we could find in English the Canal+ Group is the leading pay-TV group in France… the video below exhibits the kind of talent they have within their company.
Agency: BETC Euro RSCG
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Rebranding the Potato
Ted talk by Rory Sutherland, “Life lessons from an ad man”. Simply brilliant insight on perception of value.
Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider real value — and his conclusion has interesting consequences for how we look at life.
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Levi’s DIY Closet
Levi’s uses a creative POP to sell their new collection to fashion editors. The simplicity of this piece is as smart as it is functional.
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No Pants Subway Ride
It’s all in the title, and this year was the ninth annual breezy ride put on in major cities from New York to San Francisco. Staged originally by Improv Everywhere in NYC. If you don’t know of Improv Everywhere you might know them by these other gags…
Slow Mo Home Depot
McDonalds Bathroom Attendant
Best Buy Imitation
Shirtless Abercrombie [...]
Collapsible Chair & Ottoman
The highlights: Collapsible furniture without tools and made from a single sheet of birch… More here
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Shirt Concepts, Link Roundup
Few shirt designs that we dig from around the internets…
Threadless
Oddica
Teetonic
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