Honest Bros. Conceptual Findings Blog
Archive for March 1st, 2010
Brand Refesh
Interview with DJ Neff about the Chiquita Banana Brand refresh over at Design Related.
“The cornerstone of the campaign relied on the little blue stickers, the biggest icon for the brand, and the biggest way to get the word out. It was obvious the character stickers were going to be a must do, but we pushed [...]
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