This ad will humiliate men and make them laugh at the same time, well done.
Agency: Wieden & Kennedy
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Most people take for granted the damaging effect of the sun, and this was a brilliant way to raise awareness.
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Freaking brilliant! Does it make sense, no. We would love to read their positioning statement…
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Brilliant ambient installation that allows you the proper background noise to make up a fool-proof lie while never leaving the comfort of the bar.
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Simple idea that wouldn’t survive without good writing and creative… Reminds us of the current Old Navy commercials
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The execution is pretty weak but the idea is strong… This is also the sort of thing that wouldn’t work in the states because they look like tame fish at first glance. At least Interbank is allowing room for creative thought and advertising.
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From what little we could find in English the Canal+ Group is the leading pay-TV group in France… the video below exhibits the kind of talent they have within their company.
Agency: BETC Euro RSCG
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